BENEFITS OF FLASHING
REAR END BRAKE LIGHTS

 

Rear End Alerts give drivers a proven safety advantage. Studies show that just a fraction of a second of extra warning will dramatically decrease rear end collisions.

 
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Dramatically improve the chances of getting the attention of distracted drivers:

  • Protects against Distracted Driving from cell phones, text messages, GPS navigation and audio/video devices
  • R.E.D. Alert can be installed on virtually any car, truck, or SUV
  • Effective when needed most, at night and during severe weather
 
REd Alert
 

Facts:

    • 90% of Collisions that could be avoided90%
    • R.E.D. Alert increases the reaction time of the trailing driver by nearly 50%.50%
    • A driver is 69% more likely to notice stopping with R.E.D. Alert installed.69%
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    HISTORY & ADVANTAGES OF REAR END ALERTS

    • When the third brake light (the Center High Mounted Stop Lamp, CHMSL) became mandatory on passenger vehicles in 1986, rear impact crashes were reduced by a dramatic 8.5%.
    • Within 5 years, the advantage leveled off at 4.3% as drivers adjusted to the third brake light.
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    NATIONAL HIGHWAY TRANSPORTATION & SAFETY ADMINISTRATION

    • When nearly half of all passenger vehicle accidents are rear-end collisions, that adds up to approximately 2.4 million annual accidents that occur when the driver and/or passengers aren’t expecting it!
    • Every year this causes over 2,000 deaths and 950,000 injuries. All in total, it will cost Americans $18.3 billion each year and rising.
    ABS

    EMERGENCY STOPPING EFFICIENCY

    • Pumping your brakes during an emergency stop to warn following drivers actually decreases the braking efficiency of today’s sophisticated ABS brakes.
    • R.E.D. Alert automatically flashes an alert, allowing drivers to apply constant braking pressure for maximum ABS braking efficiency.
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    A STUDY BY A MAJOR VEHICLE MANUFACTURER ESTIMATES

    • An extra second of warning would prevent about 90 percent of rear-end collisions.
    • A half-second of additional warning, would prevent about 60 percent of rear-end collisions.
    • Even as little as .25 second can decrease stopping distance by 20 feet on a vehicle traveling 60 mph.
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    THE SOLUTION

    Stop tailgating. By providing more room for everyone on the road by not following too closely, drivers can significantly reduce the chance for accidents. Avoid multi-tasking. Whether it’s shuffling papers, changing the radio station, applying lipstick, eating a burger or checking a phone call, distractions can increase the chance for accidents. Try to wait.

    Brush up on safe driving habits. Prevent rear-end collisions by remembering back to drivers education or a safety course to improve good habits. Remember to double check and pass carefully and obey other traffic rules. Install R.E.D. Alert device. By adding a R.E.D. Alert device to your car, you’ll make it easier for others to see you on the road. This increased visibility will reduce the chances of being rear-ended by others and contribute to brake light safety.

     
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